Fresh from poaching IAAPA president and CEO Paul Noland as its new chief executive, Accesso has announced an extension to its eCommerce agreement with North American park group Cedar Fair Entertainment.
Cedar Fair will continue to use the Accesso Passport ticketing suite, providing guests with a convenient shopping experience that works on all platforms including desktop, tablet and mobile. The agreement is already active and continues until December 2022.
“This agreement demonstrates our commitment to enhancing the guest experience, which for many begins online,” notes Cedar Fair chief financial officer, Brian Witherow. “Accesso is the premier ecommerce solutions provider in the industry. We expect even more seamless integration between mobile apps and platforms in the future, and we look forward to continuing this successful relationship.”
Main image: Banshee at Kings Island outside Cincinati, a Cedar Fair property