Dreamworks into parks
The company has agreed a multi-billion dollar deal with Tatweer, a member of Dubai Holding, to develop a 115-acre entertainment facility featuring Dreamworks themed characters, restaurants, hotels and retail outlets in Dubai.
"We are extremely proud of our alliance with DreamWorks Animation," said Saeed Al Muntafiq, executive chairman of Tatweer. "The partnership demonstrates our dedication to deliver on the tourism objectives of Dubai Strategic Plan 2015, announced by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai."
Jeffrey Katzenberg, CEO of DreamWorks Animation, said: "We are thrilled to bring the first DreamWorks Animation dedicated theme park to Dubai through our alliance with Tatweer for Dubailand. This relationship will allow us to create an exciting destination where families and tourists will enjoy the unique opportunity to interact with DreamWorks branded content."