The annual SATE conference, which takes place at Universal Orlando Resort in Florida, US, on September 30-October 1, looks set to attract representatives from across the global theme park sector, as the industry continues into economic recovery.

Operating under the four pillars of storytelling, architecture, technology and experience, the event – organised by the Themed Entertainment Association – aims to "stimulate dialogue among the makers of compelling places and guest experiences".

SATE 2010 offers two days of presentations and discussions of techniques and practices, examining projects that demonstrate the best application of both.

"We will gather at Universal Orlando to discuss and explore new high-profile guest experiences with top creators at theme parks and museums including The Wizarding World of Harry Potter, the new Fort Worth Museum of Science and History, the National World War II Museum in New Orleans and Walt Disney Imagineering," said TEA president Steve Thorburn.

Additional SATE presenters will be announced in coming weeks.