IAAPA Expo Europe has opened its doors this week in Barcelona, running from September 28 to 30.

The event is highlighting what’s new for the amusement parks and attractions industry, focusing on advancement in digitalisation, technology and sustainability.

439 companies from 43 countries are exhibiting at the Fira Gran Via Barcelona venue, making it the largest event for the leisure sector in Europe.

During the opening event, IAAPA CEO and president, Hal McEvoy, stressed the importance of recovering the annual meeting and witnessing first-hand the work being carried out to revolutionise leisure.

“IAAPA’s goal is to provide value and support to the global attractions industry to help you engage, connect and conduct business.  Today really is an important step and I am very excited to kick-off IAAPA Expo Europe,” said McEvoy.

The Expo is focused on helping professionals reinvent themselves, restart and reconnect through an inspiring exhibition, educational programs and exclusive events.

New rides, advances in technological solutions, virtual reality, augmented reality experiences, and more, can be found on the trade show floor.

Many internationally renowned manufacturers are showcasing their products, including Zamperla, Polin Waterpark and Attractions, Sally Dark Rides, TrioTech, WhiteWater, Mauer Rides, and many others.