IP-Shrek

Merlin Entertainments has launched a new themed visitor experience, Shrek’s Adventure!, on London’s South Bank.

The result of a unique partnership between Merlin and DreamWorks Animation, the attraction features a cast of favourite DreamWorks characters as they have never been seen before.

The 75-minute tour combines live action and iconic sets from the Shrek films, a 4D flying bus simulator, cutting-edge special effects, live action and actors.

The new attraction is situated in County Hall on London’s South Bank, alongside three other iconic Merlin attractions – Sea Life London Aquarium, the London Dungeon and the London Eye.