Picsolve, a leading digital content creation and distribution partner for world-class visitor destinations, has signed a five-year contract with the world-renowned luxury hotel and casino resort, Studio City, in Macau.
Under the terms of the deal, the gaming and entertainment resort will be Picsolve’s first operation in Macau, marking the company’s diversification into new sectors and its continued geographic expansion across the world.
Customers visiting Studio City, the Hollywood-inspired cinematic-themed resort, will benefit from the full range of Picsolve’s imaging technology and customisable merchandise, allowing them to instantly share their experiences across personal and social networks while enjoying the resort’s first-class interactive attractions.
Picsolve’s immersive green screen technology will feature throughout several attractions, including the resort’s Batman Dark Flight – the first Batman-themed 4D flight simulation ride where guests can have their photo taken while exploring Gotham City on the infamous Batwing.
This technology will also feature at the world’s first figure-eight Ferris wheel, the Golden Reel, allowing customers to capture content set against an epic panoramic view of the city, as seen from 130m in the air.
At the heart of all Studio City’s experiences, Picsolve’s digital platform will offer visitors an easy and convenient way to quickly view, order and share all content captured during their stay
The company’s technology enables guests to review all their content and purchase all-inclusive digital photo packages, premium photobooks and personalised merchandise from any device.
This landmark industry win highlights Picsolve’s continued expansion across the Asia-Pacific region, while simultaneously marking its entry into the luxury resort sector.
The Studio City contract closely follows the partnership with Busan Air Cruise in South Korea in April and extends its growing portfolio of partners in the region entrusting Picsolve to deliver engaging experiences through its technology, including Madame Tussauds Singapore and Legoland Discovery Center Shanghai.
Commenting on the deal, David Hockley, interim CEO at Picsolve, said: “Our mutually beneficial partnership with this iconic resort marks an important milestone for Picsolve as we expand into new markets and empower customers of global destinations to instantly share their experiences.
“As more luxury resort developers and entertainment brands invest in the Asia-Pacific region, we hope that they consider the additional revenue opportunities and world-class content experiences we have to offer.”
As a result of Picsolve’s Asian expansion, a dedicated team will be moving to a brand-new office in Hong Kong on October 1.
Located in an award-winning development in San Po Kong, Kowloon, the conveniently located new regional headquarters reflects Picsolve’s increasing focus on the region and will serve as a hub for local partner engagement and support.
