Pleasure Beach renews operator contract
HB Leisure, leading provider of skill games and amusements for theme and amusement parks, zoos and visitor attractions in the UK, has been awarded a further five-year contract with Blackpool Pleasure Beach.
According to the company, a successful partnership with the coastal resort increased revenue and customer satisfaction, leading to contract renewal.
HB Leisure was first awarded the contract to run the attraction's skill-based games in 2005. This led to a developing relationship, resulting in HB Leisure's appointment to also manage all family entertainment centres and coin-operated amusements on the site.