Omnico, a leading omni-channel software and services company, and Dubai Parks and Resorts have installed a single integrated and unified point-of-sale (POS) system across all the parks’ retail and hospitality sites.

The rollout included 359 POS lanes across Dubai Parks’ retail, restaurant and entertainment sites, as well as a pre-booking and table management systems for the dining experiences.

The integration between the resort’s retail and hospitality systems ensures all transactions and reservations across the separate parks are connected and collated centrally, ensuring a seamless experience for both Dubai Parks and Resorts and its visitors.

Ensuring each of the merchandise outlets, restaurants and cafes are fully and seamlessly integrated, Omnico installed its full suite of omni-channel software products, known as Omnico Commerce.

Commenting on the installation, Mel Taylor, CEO of Omnico Group, said: “Having worked with some of the world’s leading theme parks and resorts for the past 25 years providing integrated guest experiences, we’re proud to now work with an innovative new partner in Dubai Parks and Resorts.

“With today’s visitors demanding an increasingly seamless digital experience; from purchasing their tickets, to pre-booking a restaurant table, we are delivering pioneering technology to complement the vision of Dubai Parks and Resorts.”

Over the coming months, visitors to Dubai Parks and Resorts will also benefit from a new phase of the implementation – a consumer app that allows guests to pre-book their dining tables ahead of when they want it.

Dubai Parks and Resorts is the largest integrated theme park destination in the region and includes three world-class theme parks: Legoland Dubai, Bollywood Parks Dubai and Motiongate Dubai.

The resort also features Legoland Water Park, Lapita Hotel and Riverland Dubai dining and retail district.