Hasbro has teamed up with Kingsmen Xperience to open its first-of-its-kind Planet Playskool FEC.
Curated by Kingsmen Xperience, Inc, under license by leading toy and game company Hasbro, with its strategic partner Bright, Planet Playskool promises fun aplenty at the Westfield Garden State Plaza in Paramus.
The 20,000 square-foot entertainment destination promises an “enchanting experience for children and families, serving as a vibrant, interactive STEAM-based play centre where creativity knows no bounds,” as per Hasbro.
Planet Playskool will feature a diverse mix of immersive play areas and interactive activity zones. Guests will be able to crawl, climb and slide your way through a real-life version of the MOUSE TRAP game.
You can let your creativity run wild at the PLAY-DOH Imagination Station. Step aboard the TRANSFORMER’S Autobot Ark to save the Universe and unleash your inner artist in the SPIROGRAPH Art Studio. Join an action-packed quest in the PJ MASKS Hero City and find creativity through construction-based activities in TINKERTOY Town.
“We are elated to launch the first in the world debut of Planet Playskool at Westfield Garden State Plaza, said Corey Redmond, Senior Executive Vice President of Kingsmen Xperience, Inc.
“Having our first U.S. permanent family entertainment centre with these iconic Hasbro brands at one of the most popular malls in the country is a labour of love that we hope families and kids will enjoy and engage with for years to come.”
“At Hasbro, we are constantly seeking ways to create magic through immersive play experiences for fans and families,” said Matt Proulx, Senior Vice President, Global Experiences, Partnerships and Music at Hasbro.
“Planet Playskool not only brings this vision to life but takes it to the next level through STEAM-based activities that encourage kids to let their imagination run wild and practice their critical thinking skills, while getting them up and active. Visitors can express their unique selves through creative projects at the PLAY-DOH Imagination Station and get hands-on at TINKERTOY Town with construction activities, plus so much more.
“For every child and family who steps through the doors of Planet Playskool, we hope they have an unforgettable experience.”
From themed play zones inspired by Hasbro classics to innovative interactive displays, guests at Planet Playskool with have endless fun.
Image: Hasbro / Kingsmen Xperience
