Las Vegas is to create a new immersive tourist entertainment area.
As part of the plans, there is set to be a horror-themed experience from Universal Parks and Resorts along with retail and office space, a hotel and multi-family housing.
“Area15 is fast becoming recognised as a premier destination for creatives to showcase their intellectual property at a physical location,” said Kyle Sutherland, director of development for the landowner and developer Fisher Brothers.
“The success of Area15 has led to further interest in expansion of the Area15 district directly to the north. We envision the district will become a premier immersive entertainment and retail district in the country and even in the world.”
Area15 opened in 2020 becoming a popular tourist attraction in spite of the pandemic. It specialises in immersive and experiential entertainment.
Fisher Brothers is planning a 200-room hotel, 585 multi-family housing units, 518,000 square feet of retail space, 320,000 square feet of office space, and 100,000 square feet of “horror-themed immersive entertainment.”
The tenant for Area15’s expansion will be the year-round horror experience from Universal, originally announced in January 2023. The concept would be Universal’s first creation of a permanent horror experience beyond its theme parks in Florida and California.
Image: Area15
