With roots tracing back to the 1700s, MACK Rides is a pioneer of innovative amusement rides and attractions. For eight generations the Mack family has combined daring ideas with experience and tradition to create one-of-a-kind, memorable rides. What started as a small carriage workshop has grown into a modern, family-owned ride production making a big impact across the industry.
MACK Rides is owned by Dr Roland Mack, Jürgen Mack, and Michael Mack. All three share the passion of creating outstanding attractions. With their experience and willingness to break new ground, the company develops each day to build some of the best rides in the industry. With its own showcase at Europa-Park, MACK Rides learns every day from the daily operation and maintenance. This expertise is completely unique to the industry.
In 1958, Franz Mack took over MACK Rides together with his brothers. He was inspired to open a theme park in Germany as an exhibition site for MACK’s state-of-the-art amusement rides, including flat rides, dark rides, log flumes, tow boat rides and roller coasters. Europa Park opened on 12 July 1975 with an area of 16 hectares. Initially, the park was managed by Franz Mack. Later his sons Roland and Jürgen joined the management. It counted 250,000 visitors in the first year, 700,000 in the second, and passed the million mark in 1978.
Now, Europa-Park is Germany’s biggest theme park with an attendance of more than five million visitors each year. Over 90% of the rides were created and built by MACK Rides. Covering a total area of 95 hectares, 18 themed areas offer around one hundred rides, several shows, and 13 roller coasters. The park also includes six hotels, a camping site, a tepee village, a cinema and a conference centre.
Europa-Park has been ranked number 19 out of the 25 most visited theme parks in the world and is the third most visited theme park in Europe after DisneyLand Paris and Efteling, as well as the most visited seasonal theme park in the world. The park received 5.4 million visitors in 2022.
As a family business MACK Rides is proud to look back on a 235-year-old history and is today one of the market leaders for the development and construction of amusement park attractions. Using innovative new developments and customer-oriented ride construction, MACK Rides has always been a leading force in the world of theme park rides.
The unique constellation of being a ride manufacturer and park operator allows MACK Rides to develop – from practice, for practice – optimal solutions for its customers. It’s this uniqueness that builds the solid foundation of MACK’s areas of expertise: quality, reliability, durability, investment security and design.
Images: MACK Rides
