Parques Reunidos welcomes the holiday season as its European parks transform into immersive Christmas worlds filled with light, music, imagination, and shared joy.
From illuminated rainforests and floating ice rinks to cinematic parades and magical underwater Nativity scenes, this year’s Christmas campaign promises unforgettable experiences for millions of families.
“Every Christmas, our parks become a canvas for joy, imagination, and wonder,” said Brad Loxley, Chief Operations Officer of Parques Reunidos.
“This year, with new shows, spectacular lights, and magical moments for all ages, we’re inviting guests to step into a world where unforgettable memories are created together. Bringing that magic to life is our greatest passion.”
Xmas Festivities galore
At Parque Warner Madrid, a Cinematic Christmas Returns with Christmas Studios The much-loved Christmas Studios returns with its second edition full of new experiences inspired by the magic of filmmaking.
This year’s novelties include a redesigned 22-meter Christmas tree with synchronized sound and video effects, blending classic holiday motifs with iconic Looney Tunes and DC characters for an immersive festive experience.
Meanwhile, there are two new shows: Bubble Christmas and Happy Holidays! And guests can enjoy Repsol Christmas Music Studio, where guests can record their own holiday carol with professional instruments and studio-quality sound. These additions join classics like The Santa’s Magical Bell, A Christmas in Dodge City (Una Navidad en Dodge City), Christmas Town, Santa’s Workshop (El Taller de Papá Noél), and the grand Three Kings Parade on 5 January.
Movie Park Germany
Over in Movie Park Germany, the park celebrates a Hollywood Christmas of Lights, Music, and Magic. The third edition of Movie Park’s Hollywood Christmas shines brighter than ever with more than 800,000 lights and four themed Christmas areas. New additions include Movie Park’s Santa Experience, Scrooge 4D: A Christmas Carol, The Great Christmas Magic Show – by Christian Farla and Christmas Sparkle – A Light for Everyone, blending live vocals, dance elements, and acrobatics.
Bobbejaanland
In Bobbejaanland, the park is hosting the First-Ever Bobbejaanland Wintert. This historic debut transforms the park into an illuminated winter wonderland with 800 Christmas trees from the Flemish Kempen, 30 km of fairy lights, 35 festive activities for the whole family. There will be a spectacular 375 m² floating ice rink on the Lake of Frost and a cozy alpine chalet with warm drinks, snacks, and live entertainment. The new Land of Fire and Ice introduces a 78 m² ice palace with a dazzling mirror maze, alongside meet & greets with Santa and the Snow Queen, and the premiere of the Winter Circus.
“Creating unforgettable experiences for guests of all ages,”
“Across Europe, Parques Reunidos parks invite families to celebrate Christmas surrounded by imagination, nature, emotion, and shared moments.
“With exclusive shows, spectacular scenery, community initiatives, and magical encounters, this year’s campaign reinforces the company’s commitment to creating unforgettable experiences for guests of all ages,” commented Parques Reunidos.
Images: Parques Reunidos
