Pleasure Beach Resort’s much anticipated £8.72M ride has today been delivered to the Blackpool attraction. And the huge mission to see it constructed is underway.
Fans of Pleasure Beach have been eagerly awaiting the new ride – the tallest of its kind in the UK.
Today, the giant spinning pendulum structure has finally arrived on the seafront.

The new ride, which reaches 138feet at its highest point, will see 40 riders swing 120 degrees skywards, over epic views of the coastline.
And the ride’s sheer height will drastically change the way Blackpool’s famous coastline will look.
An opening date is yet to be revealed, but the ride will make its debut in the 2026 season.
“We see the arrival of Aviktas as a statement of our commitment to creating unforgettable experiences”
Amanda Thompson OBE, CEO of Pleasure Beach Resort, said: “This record-breaking attraction will transform both our skyline and the thrill-factor for 2026. Seeing its arrival has been a real moment of pride for everyone here at Pleasure Beach. We see the arrival of Aviktas as a statement of our commitment to creating unforgettable experiences and keeping Blackpool at the heart of UK tourism.”
Last month, Pleasure Beach hit another milestone in the construction of Aviktas as piling work completed.
Piling is the process of driving structural piles into the ground to create a strong foundation to build on. And it’s a major portion of the groundwork for the new ride.

Before that, more than 200 letters (some which came from as far as Ireland, Scotland and even Germany) were buried underneath the spot where Aviktas will stand.
Pleasure Beach asked fans to send in their messages which were added to a time capsule. Included was memorabilia such as ride parts, a document detailing what the world is like in 2025, a USB containing photos of staff, and blueprints for Aviktas.
“Easter eggs” from the new ride were also added to the ‘Abyss’ scare zone at Pleasure Beach’s ‘Journey to Hell’ Halloween events. Some of which were spotted by some eagle-eyed fans.
Images: Pleasure Beach





