Tohokushinsha Film Corporation has announced a new immersive illumination event is taking place at the Rosa & Berry tourist attraction in Tawada, Japan. The event is the world’s first illumination experience featuring Shaun the Sheep.
The ‘Rosa & Berry Illumination Fairy Fiesta – Lighting Performance on the Hill’ event opened October 23, 2020 and will run until March 28, 2021. The event involves an area of around 60,000 sq. mt. illuminated in 800,000 LED lightbulbs of different colours.
Shaun the Sheep fans can discover the iconic Mossy Bottom Farm illuminated in vibrant lightbulbs.
The project has been launched as a long-term business plan for Rosa & Berry designed to give the local tourism industry a boost.
Ngaio Harding-Hill, head of attractions and live experiences at Aardman, commented: “The inspired team at Rosa & Berry have produced another magical event that’s sure to bring joy to visitors throughout the winter season.”
Shaun the Sheep Farm Garden opened at Rossa & Berry in March 2019. The attraction has proven successful, attracting around 240,000 visitors a year.