Silverstone Museum has installed seven simulator rigs enhancing its visitor experience.

The home of the Formula 1 British Grand Prix, the sim suite can be enjoyed by private events, parties and corporate bookings.

At the grand opening, an exhibition race took place by esports professionals to exhibit the capabilities of the suite.

The hardware and software of the rigs are curated by Digital-Motorsports while Mather & Co, who have worked with Silverstone Museum for more than 10 years and helped design the museum when it opened in 2019, have collaborated once again in developing the Sim Suite through designing the new Sim room, overseeing spatial reconfiguration, an overhaul of the experience lighting, furniture design, and graphic design.

The experience gives guests a thrill behind the wheel of a car of their choosing before enjoying a 30-minute racing experience around the Silverstone track, comparing times with other sim suites from around the world.

“Developing the Sim Suite has been a great experience as we sought to create an exciting and dynamic space, embodying the fusion of technology and motorsport,” said Josh Haynes, 3d Designer, Mather & Co.

“The end result is a real destination for any motorsport fan looking to try their hand at driving an open-wheel car on professional simulator equipment, better still whilst surrounded by some of the greatest racing cards and bikes of all time.”

As an added incentive, drivers can attempt to set the fastest lap this Easter as part of a competition which runs until 14th April, which gives drivers who book the racing simulator experience an opportunity to win two hospitality tickets to the Radical Cup, who sponsor the suit, at Silverstone on 27th and 28th July.

“We are delighted to open our Sim Suite at Silverstone, the new attraction is an outstanding addition to the exceptional visitor experience at the Museum,” commented Matthew Phillips, Head of Retail and Commercial Experiences at Silverstone Museum.

“The Sim Suite at Silverstone is an arena for future esports tournaments, with plans to host professional private and external competitions and tournaments.”

Images: Silverstone