During a press conference at IAAPA Expo 2023 in Orlando, WhiteWater showcased new products, gave updates on the progress of high-profile projects in each region, and elaborated on the trend of vertical water parks.
The event began with the presentation of the complete Joy Economy book – a 300-page valuable resource proudly published by WhiteWater’s software arm, Vantage, featuring exclusive interviews with attractions industry leaders sharing their knowledge of best practices for great guest and employee experiences.
During 2023, WhiteWater has launched a variety of water offerings such as Infinity Master Blaster, WhiteWater’s popular water coaster in a continuous loop ride path, Mini Blaster, pint-sized rendition of the thrilling original.
Meanwhile, Elevated AquaForms, the raised version of WhiteWater’s innovative modular aquatic play system, with Elevated AquaForms, won this year’s Brass Ring Award for Best New Product, Water Park Ride/Attraction under $2 million.
WhiteWater also underlined the recent trend of the Vertical Water Parks concept. Soon to open is the Icon Tower at Meryal in Qatar, which is breaking two records: the world’s tallest water slide at 85 meters (279 feet) and the most number of water slides coming off a single tower with 12.
The tallest water slide tower in North America, The Rise of Icarus, will open summer 2024 at Mt. Olympus Water & Theme Park in Wisconsin, USA. Launching five slides, the tallest one will be 44 meters (145 feet) high.
Meanwhile, in China, M100 Waterpark in Zhejiang province will be the world’s tallest water slide tower when completed, boasting 100 meters (328 feet) in height and launching 12 water slides.