A strategic alliance has been formed with a partnership between Al Hokair Group for Tourism and Development and the entertainment brand Brass Monkey.
Fahad Al-Fawaz, CEO of Al-Hokair Group, and Ziad Al-Senussi, owner of the Brass Monkey project, formalised the agreement.
Established in the United Arab Emirates in 2020, Brass Monkey features signature American and Asian dishes.
The brand has enjoyed substantial success in a short time. Across its venues, it offers over 60 arcade games, bowling alleys, basketball and hockey targeted for all ages groups.
On signing the partnership, Mohamed Attia, Al Hokair Group’s General Manager of Entertainment, said, “We are pleased to sign the partnership agreement with Brass Monkey, a promising entertainment brand that has achieved remarkable success during the past two years. We are working in Al Hokair Group’s entertainment sector to enhance our portfolio and maintain our leadership position in the industry.”
Founded in 1975, Al Hokair Group has been a force in hospitality and entertainment for decades and is the recognized leader in tourism for Saudi Arabia and the wider Arabic world, regions which are progressing exponentially.
Over the past five decades, the Group’s projects have expanded to include 80 entertainment centres, 35 hotels, cinemas, and restaurants across Saudi Arabia, the United Arab Emirates, and Egypt.