The much-anticipated IAAPA Expo Europe 2024 has officially opened its doors at the RAI Convention Center in Amsterdam Today, bringing together professionals from the global attractions industry in the vibrant capital of the Netherlands.
In a period marked by growth and innovation, IAAPA, the global association for the attractions industry, returns to a city renowned for its rich cultural heritage and strong ties to leisure and entertainment. The expo runs from September 24 to 26, offering a hub of inspiration, innovation, and networking opportunities for industry professionals worldwide.
โReturning to the Netherlands is a significant moment for our team,โ said Jakob Wahl, President and CEO of IAAPA. โThis countryโs deep roots in the leisure industry perfectly align with our mission to spotlight innovation and tradition at IAAPA Expo Europe. This event brings together the best of our industry in one space, focusing on education, networking, and expanding business opportunities.โ
Record-Breaking Participation
This year’s expo welcomes over 680 exhibiting companies occupying more than 18,000 square meters of space, making it the largest exhibit floor in the history of the European annual expo. Attendees can expect to see the latest in attractions technology, services, and products that are shaping the future of the industry.
The tradeshow floor opened with an exciting ceremony celebrating Amsterdam’s rich culture. Traditional Dutch music and dance performances set a lively tone for the event. During the opening ceremony, Jakob Wahl made a momentous announcement: the addition of IAAPA Expo Middle East, set to debut in 2026. This groundbreaking event will be IAAPA’s first major tradeshow in the Middle East, highlighting the organization’s commitment to supporting the rapidly growing EMEA market.
New Networking Opportunities and Educational Sessions
Peter van der Schans, Executive Director and Vice President of IAAPA Europe, Middle East, and Africa, expressed his enthusiasm:
“IAAPA Expo Europe is an exceptional opportunity for industry leaders to connect, collaborate, and discover the latest trends and technologies. This year, we’re excited to introduce new networking opportunities, such as the Family Entertainment Center Reception and the Science Center and Museum Reception, designed to foster meaningful connections within the industry. As we gather in Amsterdam, my home country, we look forward to showcasing the creativity and resilience of our industry while shaping its future. Amsterdam has always been a great host for this event, and we are proud to have the show here at the RAI for the fourth time.”
Highlights of the Expo
- Educational Sessions: Attendees can delve into topics like sustainability, enhancing guest experiences, and the latest industry trends. Immersive EDUTours offer behind-the-scenes access to attractions like Toverland, Efteling, Avonturenboerderij Molenwaard, Family Resort Molenwaard, and Artis Zoo.
- Networking Opportunities: New receptions for Family Entertainment Centers and Science Centers and Museums provide perfect settings to meet industry peers. Other key events include the Showman and Funfair Reception, Water Park Reception, Zoo and Aquarium Reception, Supervisors and Team Leaders Reception, and Young Professionals Reception.
- Inspirational Keynotes: Industry experts like Jean Gelissen, General Manager of Toverland, and Gerro Vonk, Director at Driestar Investments, will share insights shaping the future of attractions.
For more information and registration details, visit the official IAAPA Expo Europe website.
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