Parque Warner, based in Madrid, is looking into the possibility of creating a second park.
During a meeting at the IAAPA trade association taking place at Parque Warner, it was announced that the park aims to open ‘a second gate’ as part of the park’s ambitions as part of a five to ten-year programme.
In the pipeline is the possibility of a new thematic land with ‘four to five new attractions’ inside it.
Other key areas in their business plan are increasing residential stays and improving the catering offer in the existing park with lunch and breakfast dining options with the Warner characters.
Meanwhile, Parque Warner also aim to use a new IP to ‘increase visitor numbers’ allowing to ‘increase prices and sell more merchandising.’
Image: Parque Warner
