Magic Memories, a global leader in capturing, creating and sharing memories, has unveiled a new partnership with Legoland Discovery Centre Melbourne, Australia.

This exclusive partnership between the two companies allows guests to carefully curate their memories as they explore and build.

Located inside Australia’s leading shopping centre, Chadstone: The Fashion Capital, the Legoland Discovery Centre is due to open this autumn.

The facility will provide a unique opportunity to bring children’s imaginations to life and learn through play in a world of creativity and colour.

Guests will be able choose from a new range of tangible storybook products and high-value digital options delivered in real time, powered by the Magic Memories’ technology platform.

“We’re so excited to see the Legoland Discovery Centre’s expansion to Australia, and we’re proud to partner to help guests cherish the memories of their visit,” said Chris Warhurst, Global CEO, Magic Memories. “We look forward to discovering new ways to help guests record their experiences.”

This is the second Legoland Discovery Centre partnership that Magic Memories has announced this month. Opened in early April, Legoland Discovery Centre Philadelphia has also selected Magic Memories to capture its guests’ memories.