A new attraction in the water park Rulantica, Rust has been equipped with the pure.AIS system from purematic.
The new attraction, called Tonnevirbel, opened in summer 2022.
Pure.AIS helps the operator to collect important key figures about the use and the number of visitors to the attraction.
Attractions operations consume a lot of energy so the system has become a very important feature for the operator in order to be able to save energy.
Pure.AIS system data is very important for the operator, both for the planning of further attractions and for daily operation, e.g. in order to adjust opening times at off-peak times. This allows a lot of optimisations during operation and saves energy and money.
The company state that these figures are also taken into account when planning further attractions and when looking for new customer experiences. Furthermore, the collected data can also be used to increase customer satisfaction. “Only if you know when and where your customers are, can you act accordingly,” state pure.AIS.
Rulantica and purematic have been working together successfully since 2019. Since the start of the cooperation, seven attractions have already been equipped with the pure.AIS system.
“Visitor data is recorded digitally and opening hours have been adjusted in an energyoptimised way. In this way, a lot of CO2 has been saved as well as money. Svalgur Rytt, Vinter Rytt, Isbrekker, Vildstrom, Snorri Saga, Hunin / Munin, Tonnevirvel,” explain the company.
Pure.AIS support amusement parks across Europe in the digitalisation, integration, migration and further development of leisure-specific business applications.
The company continues to grow in 2023 and is consistently expanding the business areas of leisure, spa, retail, software and consulting.
The company purematic has been represented in the Cologne/Bonn and East Westphalia Lippe (OWL district) regions since 1999. Its clientele includes Europa Park, Karls, the new Rulantica water world, Liseberg & Park of Poland.
Image: pure.AIS
